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Change Project

IKEA Bölleliparty

Ball pit party for grownups


Hundreds of grownups were headed to IKEA Spreitenbach on the 27th of June 2015 to fulfill their long-held heart's desire and jump into a huge ballpit.



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Bölleliparty / Media / Video
Services:
Consulting / Implementation / Planning & Organisation

Areas:
Ambient Media / Consumer Engagement / Event / Staffing
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Change Project
  • Bölleliparty
    Bölleliparty - Of course initiator Zukkihund enjoyed a bath inside the riot of color as well.
  • Bölleliparty
    Bölleliparty - Entering via slide made the experience even more perfect.
  • Bölleliparty
    Bölleliparty - 110'000 colorful balls were filled into the giant ball pit for the party.
  • Bölleliparty
    Bölleliparty - Over 2000 visitors came to Spreitenbach - but jumping into the ball pit was worth the wait!
  • Video
    Video -
  • Media
    Media - How it all started: Rafi Hazera a.k.a. "Zukkihund" posted his appeal on Twitter.
  • Media
    Media - Also the media enjoyed the colorful story.